I worked closely with Manulife for an extended period across banking, insurance, and brand. It allowed me to really understand a complex business and find the human stories inside it.Much of the work started with an insight: people know they should think about their finances, but what makes a financial decision meaningful is what it lets them do with their lives.Role Copywriter
I worked closely with Manulife for an extended period across banking, insurance, and brand. It allowed me to really understand a complex business and find the human stories inside it.Much of the work started with an insight: people know they should think about their finances, but what makes a financial decision meaningful is what it lets them do with their lives.Role Copywriter
I worked closely with Manulife for an extended period across banking, insurance, and brand. It allowed me to really understand a complex business and find the human stories inside it.Much of the work started with an insight: people know they should think about their finances, but what makes a financial decision meaningful is what it lets them do with their lives.Role Copywriter
DISCIPLINES
Copywriting
